The specific challenges of service SMEs internationalization
When internationalizing, SMEs have fewer resources than large firms but benefit from a more entrepreneurial orientation. But service SMEs face some specifically tough choices concerning their entry modes (exporting vs FDI), value chain digitalization, etc. In addition, the COVID-19 pandemic has hit many service industries which increases complexity in decision making and resource allocation.
Dr. Lasse Torkkeli will assess the main options available for internationalizing service SMEs, the trade-off decisions expected from their managers, and the impact of the pandemic on both those decisions and their outcomes. Policy recommendations to foster the internationalization of service SMEs will also be discussed.
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